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Business Coaching

Business Coaching aims to help an individual or a team of people make progress within a business environment. The umbrella term business coaching can also include the specific areas of executive, team, performance and leadership coaching.

However in all of these areas there is a great diversity in the approach taken by a ‘business coach.’ A non-directive business coach will allow the client to identify their own solutions to moving forward however many business coaches will choose to take a directive approach offering the client a range of business tools, solutions, models and strategies to help you, so much so that they could be regarded as a business mentor or even consultant.

Some organisations regard coaching as an integral tool to their effective operation and may have a ‘coaching culture’ in place. Managers and designated employees may be trained to coach and managers will see coaching as all part of their role to help their team members perform. Other organisations will use external coaches.

Business coaching may be beneficial to you if…

  • Your organisation needs to improve its overall business performance and you recognise that the development of key employees and teams through coaching is an effective way of achieving this
  • You are a business owner, director or team needing help in the following areas:Gaining clarity of the business purpose, vision, mission, values and goalsIdentification of issues affecting the performance of the organisationBrainstorming of solutions and strategies to forwardChallenging current working practices and identifying new ways of working
  • You have other personal issues which are affecting your performance at work

Recommended Further Reading

Coaching For Performance: Growing People, Performance & Purpose, New Edition – Sir John Whitmore, Brealey Publishing
Effective Coaching: Lessons from the Coach's Coach – Miles Downey, Orion Business
Coaching Your Employees (Better Management Skills) – Nancy Stimson, Kogan Page

Related Pages:-

Types Of Coaching
Choosing a Coach
Coaching Culture
Executive Coaching
Performance Coaching
Team Coaching
Management Coaching
Leadership Coaching
Career Coaching
Presentation Coaching
Small Business Coaching
Sales Coaching
Employee Coaching


Return to Home Page from What Is Business Coaching

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