The aim of career coaching is to help you make decisions and changes relating to your working life, and to help you move forward in your job.
This genre of coach will usually do a number of the following to help you:
Help identify career aspirations and goals
Uncover what truly motivates you so they make the best career choice
Examine the skills, competencies and experience you have gained to date, not only through past employment and career life, but also through your personal life too e.g. through sporting or social activities.
Carry out psychometric tests to help you understand your personality, strengths and suitability for different careers
Broaden your mind to considering alternative career options
Develop a resume (curriculum vitae)
Help you to conduct effective interviews (see also interview coaching)
Some coaches may also extend their services into careers advice and give advice on the best places to look for work, writing letters and interview tips
Coaching your career may be beneficial if you…
have a career or job you would like to move to but need some help to do it
need to gain clarity about your strengths, what motivates you and what career would best suit you
are unhappy in your current job and want some help to make the change to something new
want help with putting together an up to date and effective resume
want to develop your confidence in applying for jobs and conducting interviews
- Marcia Bench
- James Bright, Bertrams Publishing 
