Performance Coaching

The term performance coaching is generally applied within the context of organisations where the key focus is the improvement of performance. Organisations employing this style of coaching will expect to see a measurable improvement in competencies, skills and overall effectiveness of employees.

Improvement of performance may include increasing the level of currently high achieving employees or raising the level of poor performers and may be applied to both individuals and teams. It has its roots in sports coaching where the aim is to take levels of achievement to a new level.

Typically the label performance coach is given are external coaches brought in to work with individuals or teams and as such are generally used to work with more senior management and directors where there is a likelihood of a greater return on investment. However organisations with a coaching culture will have performance improvement at the heart of their coaching and as such internal coaches will usually be aiming to achieve this same goal.

Coaching for performance can benefit…

• key players within an organisation who’s improved performance would significantly improve the performance of the overall business
• high flyers who have the scope to develop to their full potential
• underperforming teams or teams with the potential to perform more effectively
• those with an already high level of competence where further coaching will give them a competitive edge e.g. sportsperson

Recommended Further Reading

Coaching For Performance: Growing People, Performance & Purpose, New Edition – Sir John Whitmore, Brealey Publishing
Effective Coaching: Lessons from the Coach's Coach – Miles Downey, Orion Business
Coaching Your Employees (Better Management Skills) – N. Stimson, Kogan Page

Related Pages:-

Types Of Coaching
Choosing a Coach
Coaching Culture
Business Coaching
Executive Coaching
Small Business Coaching
Team Coaching
Management Coaching
Leadership Coaching
Presentation Coaching
Sales Coaching
Employee Coaching

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